Marketing Strategies

In the service business, there’s a phrase often referenced that goes like this: “Good, Fast, and Cheap...Which two do you want?” The concept is that every service offering has those 3 components, and you will only get 2 out of the 3 of those components.  Imagine this is a game show, and you have three buttons to push - [...]

When it comes to a blog (or blogging), you will hear the phrase “content is king” a lot. They are referring to the fact that people frequently search for content online. Thus, by having your content online, they are suggesting that people would... find your content. consume your content. discover your business. Google, of course, influences this because its [...]

Having marketing strategies is important because they provide direction. Without them, you don’t have a plan and are merely taking shots in the dark to try to hit your target. All too often, I hear about situations like, “I hired this guy to do this [one thing], but nothing never ever came of it.” Does this sound familiar to [...]

For this #kTip, we discuss the strategies and tools that barbers can leverage to keep appointments from canceling. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and watch the video. Hello everyone! Another kTip for you...from me...Kak Varley. I want to talk about an experience I had today. Well, [...]

For this #kTip, we discuss why the strategy of 80% is great for business marketing in the digital world. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and watch the video. Welcome back to another kTip with Kak Varley. Today, I want to talk about why 80% is great [...]

For this #kTip, we discuss marketing strategies on how restaurants could scale their businesses by leveraging digital tools... If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and watch the video. Welcome to another #kTip from Kak Varley. How are you doing today? I wanted to talk about how restaurants [...]

For this #kTip, we discuss key marketing strategies for beginners to keep in mind when your business is entering the digital world. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and watch the video. Are you new to digital marketing and looking for some guidance on how to get [...]

If you're looking to improve your marketing efforts, consider hiring a marketing consultant. With specialized knowledge and expertise in the complex world of marketing, consultants can assist your organization in developing and implementing effective marketing strategies to achieve your goals. A Marketing Consultant Makes Sense For Your Business. Here's Why. I hear statements like this on a weekly basis... [...]