SiteGround

Growing your business today usually means expanding to the digital world, and that’s where SiteGround comes in. 

What is SiteGround?

SiteGround is a web hosting platform that offers incredible services for budget pricing. Hosting platforms offer a whole array of services that will help you get things started or keep things going. A hosting platform employs professional website builders to help you build and maintain websites. They deal in a variety of site builders, providing service to all sorts of businesses. SiteGround is the one-stop shop for perfecting your website. 

Website Building

While a lot of website builders make things pretty easy nowadays, SiteGround makes it even easier. Popular builders, like Weebly and WordPress, are notoriously user-friendly. But that doesn’t mean you know where to start. There are a ton of elements and options that go into website design, least of all optimization. 

Decisions like which builder is best for your needs, layout, and even domain name is paramount to a high-functioning website. Choices that may seem overwhelming can be eased with the help of SiteGround. They can assist in the creation and launch, as well as provide premium features. 

Website Transfer

One thing in the digital commerce world that can be a major headache is migration. Site migration entails large-scale changes in your website, usually to do with structure or design. There are a lot of merits that come with migrating your website, but it’s not without risk. Migration can pump up the tech behind your website and ultimately provide huge improvements. On the downside, site migration could cause outages, parts of your site disappearing, and losing your rank in SEO (search engine optimization). The last one is, arguably, the biggest risk because that’s what dictates your site’s visibility. 

SiteGround offers a simple solution to mitigate those risks. Whether it’s a WordPress migration or a professional site, SiteGround has you covered. For WordPress, a simple plugin will allow you to migrate all you want from your SiteGround hosting account. For non-WordPress migration, SiteGround has a team of professionals who will do the leg work for you. Migration is seldom without risk, but these services will put that risk in the most capable hands. 

SiteGround Plans

Whether a client needs WooCommerce, WordPress, or general web hosting, SiteGround has three plans across the board. Clients can choose from StartUp, GrowBig, and GoGeek, at $6.99, $9.99, $14.99, respectively, depending on their needs. 

GoGeek is the most premium option, offering service on 10 websites, 40GB of web space, easily accessible backup copies, staging, collaboration options, and priority services. StartUp and GrowBig are scaled-down versions, with GrowBig being the site’s best seller. The main difference between the three is the number of websites offered—one for StartUp and three for GrowBig—and the add-ons. The StartUp is the most bare-bones option. As the name would imply, it is for those just starting out. With StartUp, clients will receive free SSL certification, CDN, email services, and unlimited databases. GrowBig offers all of those basic services and a smattering of add-ons, like staging, backup copies, and ultrafast PHP. 

Each of these plans comes with a 30-day money-back guarantee. Because each of these builders is used for specific businesses, each plan has its own specific services. 

General Web Hosting

There are a number of reasons to be launching a website. Whether it’s an online gallery, shop, or blog, there are certain things you’ll need. If you’re in the business of sales, SiteGround offers a shopping cart option using installations like Magento, OpenCart, and Prestashop. SiteGround-backed websites are also optimized for content-based purposes. If your website runs on CMS, CRM, or any other open form programming. 

WordPress

For WordPress, SiteGround manages security and updates to make sure all plugins are functioning and any necessary patches are applied. WordPress users also receive performance reviews and solutions from GroundSite. Utilizing the SG Optimizer plugin gives users options on how to optimize speed, select imaging options, CSS&HTML minifications, and much more. 

WordPress pages supported by SiteGround are hosted by Google Cloud and are therefore incredibly fast. 

WooCommerce

As the second half of the name implies, WooCommerce is all about sales. This is actually a plugin on WordPress, but it opens up a whole new world of options for companies. A WooCommerce-enabled website accommodates all kinds of payments, from PayPal to checks. WooCommerce will expand what and how you are able to sell online while keeping orders effectively managed. 

SiteGround enhances WooCommerce by providing an AI anti-bot system that blocks security threats around the clock. SiteGround also installs a custom Web Application Firewall (WAG) that they manage and update annually to keep security airtight. 

Cloud 

A bit different than any of the other platforms SiteGround supports, Cloud hosting is the next level. Using a cloud server increases data access and storage by using a network of servers rather than just one. Options for Cloud hosting include Jump Start ($100/mo), Business ($200/mo), Business Plus ($300/mo), and Super Power ($400/mo). Jump Start, being the smallest plan, offers 4 CPU Cores, 8GB memory, 40GB SSD space, and 5TB data transfer. These numbers increase incrementally until it comes to Super Power at 16 CPU, 20GB memory, 160GB SSD space, and 5TB data transfer. 

These Cloud services are for businesses that have grown too big for shared hosting and need more space. Having Cloud hosting through SiteGround helps manage IT issues, create easy access to resources, and facilitate easy growth and account management. 

Website Tools 

There is a ton that goes into website management, especially when SiteGround is in the mix. From testing to safety certifications and backup services, there are a lot of plates to keep spinning. No matter which platform you’re using, SiteGround can guarantee certain services. 

SSL Certifications

Secure Sockets Layer, or SSL for short, is a certification that keeps consumer data safe. This certification is crucial for anyone who even hopes to do any e-commerce. Without this certification attached to your site, search engines will make finding your site extremely challenging. SiteGround and the Let’s Encrypt project provide this certification to clients for free. This partnership allows for SSL certification to be issued and renewed automatically. 

Email Service

Having a website is great for your business, but you have to use it. Newsletters are a popular and effective way to keep your clients engaged in your business. With the SiteGround email services, you can create free professional email addresses. This service supports protocols from POP3, IMAP, and SMTP. Through this email service, businesses can create as many addresses as they’d like and create auto-responses, forwarders, promos, and the like.  

Staging Tool 

The staging tool is one of the most interesting to come from SiteGround. Updates, maintenance, and general upkeep are crucial to your website. Constant changes can sometimes mess things up when the site is relaunched. This staging tool allows users to make copies of their site and work on those instead. Use these copies for testing out major changes, troubleshooting, and tinkering, all without risk. Once everything is changed and operational, it just takes one click to make it go live. To provide extra safety, this sharing tool also provides instant backups of any and all copies made. 

This tool is only available on certain SiteGround plans but for businesses that are constantly updated, it’s well worth it. 

Daily Backups

Mistakes happen, especially online. That is why SiteGround provides daily backups. These backups happen automatically, so there is no cause to worry about data loss for any reason. Up to 30 copies will be kept on your account and can be accessed through the account’s Site Tools for free. To keep everything extra secure, these copies and backups may be stored in a completely different location than that of your operation. 

These backups are built into certain plans and can be purchased for an additional fee on others. 

Collaboration Tools

This is the latest in SiteGround’s services. The collaboration tools allow for clients to transfer services and add collaborators. This service is great for developers and agencies using SiteGround for third parties. 

Using the collaboration tool clients can transfer website services from one account to another. The partner transferring service can still offer advice on how best to operate the website through SiteGround’s plans. Along with transferring services, collaborators can be added and gain access through Site Tools. Collaborators can then help in several aspects of site development as well as contact the SiteGround support team on their own. 

Conclusion 

SiteGround can do nearly anything you need to optimize your online presence. The services they offer are completely comprehensive. More than anything bringing on experts like SiteGround will give you a leg up. By bringing in professionals to build clients can be sure things are being done right. With your website in good hands, you can focus on the finer details of your business. 

The far-reaching assistance provided by SiteGround ensures full coverage. They will be able to get you started and keep you going as you grow. Clients of this hosting platform are afforded safety, search optimization, and room to grow. 

If you’re thinking of launching your own website but don’t know how to get started, get in touch with Site Ground. 

Looking for a digital marketing consultant? Contact us today!

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Kak Varley
Kak VarleyChief Digital Officer
Kak Varley got the internet bug right at its inception. He started kakvarley.com in 2015 to help businesses grow and scale using various sales and inbound marketing methodologies. With 25+ years experience in Sales and has certainly mastered the sales craft and now focuses on helping businesses grow and scale.