Marketing Strategy Blog
How Barbers Can Reduce Cancellations in the Digital World
For this #kTip, we discuss the strategies and tools that barbers can leverage to keep appointments from canceling. If you would rather learn about my #kTips by video, you are welcome to[...]
The 4 Types of Customers that Threaten Your Business
I remember a time as a salesperson when I was trying to get in the door with a specific businessman because I wanted him to be one of my customers. His name[...]
How to Leverage Digital for Sales
For this #kTip, we discuss how to leverage digital to help your sales. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and[...]
The Difference Between Organic and Paid Social Media
For this #kTip, we discuss organic social media versus paid social media. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and watch[...]
How to Own the Neighborhood on Social Media
For this #kTip, we discuss how to own the neighborhood in social media and the importance of trying to secure a consistent handle for all your social media. If you would rather[...]
3 Ways to Bring Value to Your Social Media
For this #kTip, we discuss how to bring value to your social media. If you would rather learn about my #kTips by video, you are welcome to scroll to the bottom and[...]
3 Things You Should Never Do to a Salesperson
For this #kTip, we discuss what you should never do to your salespeople if you want to keep them around... If you would rather learn about my #kTips by video, you are welcome[...]
Why 80% is Great for Business Marketing
For this #kTip, we discuss why the strategy of 80% is great for business marketing in the digital world. If you would rather learn about my #kTips by video, you are welcome[...]
2 Steps Needed Before You Build a Website
So you say you are about to build a website… This is an exciting time for your business! You cannot wait to get started...But now what? Regardless if you build a website[...]
How Restaurants Can Lean Into the Digital World
For this #kTip, we discuss marketing strategies on how restaurants could scale their businesses by leveraging digital tools... If you would rather learn about my #kTips by video, you are welcome to[...]
3 Marketing Strategies for Beginners in the Digital World
For this #kTip, we discuss key marketing strategies for beginners to keep in mind when your business is entering the digital world. If you would rather learn about my #kTips by video,[...]
3 Reasons Why a Website SSL Certificate is Important
We don’t think of an SSL certificate when we think about websites. We tend to think of websites as a creative product. They are there to market ourselves to new customers. And[...]